Vinco Ventures Inc. (NASDAQ: BBIG) stock jumped 5% after the company unveiled a subsidiary EVNT Platform expected to disrupt the NFT platform.
The subsidiary acquired software assets from Emmersive Entertainment, and its co-founders David Kovacs, Erick Hicks, and international superstar Flo Rida will lead the platform. EVNT platform will combine celebrity audiences with proprietary tech to develop a revolutionary E-NFT experience.
Most importantly ECNT Platform will bring E-NFTs to the market this summer. The company will leverage industry connections to develop artwork that features award-winning actresses/actors, chart-topping musicians, and all-star athletes. The EVNT Platform strategy for E-NFTs involves collectors automatically becoming members of a community of fans with exceptional digital experiences and event access. The acquired tech will be vital in advertising and marketing corporate brands to boosts their visibility to a wider audience.
E-NFTs sales will go live on the EVNT platform in the next 90 days, with EVNT offering traditional NFT alongside physical items to enhance user experience. Vinco Ventures is among the stocks to keep an eye on in the coming months.